Big brands go mobile – even if they don’t know why

smart phone

The list of brands out there with an app has a lot of girth to it, and is growing faster than a snotty little girl who just ate the 3 course dinner piece of gum. Unfortunately, not all of them are doing something unique, usable, or even all that interesting, and ends up being another … Read more

Social media mistakes are great lessons too

It’s easy to find the success stories, and everyone likes to point out, look at, and use examples where the implementation is top notch. It’s equally as important however, to look at the complete and utter failures. Not everyone is going to be able to pull off what Victoria’s Secret did with Pink, or Coke, … Read more

Skittles and Agency.com uncorked the Rainbow

The interwebs is indeed all aflutter about the new Skittles website, or lack thereof. If you haven’t seen it or heard about it, go there and go there now. I’ll wait…. Good. It’s actually really freakin’ cool what Agency.com did for Mars and Skittles – albeit it’s nothing more than a stunt and doesn’t really … Read more