Too close for missiles; switching to guns….
Yesterday morning Kidrobot launched a digital scavenger hunt with Dunny Hunt 2009. The premise is super easy, follow the clues to find hidden promotional items and scan them. For every one you collect, you get a chance to win free stuff; the grand prize is a complete 2009 Dunny collection. The execution is a bit … Read more
I recently struck up a conversation with our Ad Agency at work about using QR Codes in our coming campaigns, and it got me all excited about them again. In 1994, Denso-Wave created a two dimensional code called QR codes (QR for Quick Response), which are currently the leading type of 2D code used in … Read more
2D codes are becoming more mainstream here in the US, and there are more and more instances of them popping in your daily life. The problem is, most people still have no idea what they are or how to read them, and having half a dozen or more different types isn’t helping. The newest code … Read more
You can see the preview of a slick new app called Torrent Droid over at androidandme.com. The first winner of Android Bounty, allows you to walk up, garb a DVD (say, in Wal-Mart), snap a picture of the UPC code, and choose to have that movie downloaded via torrent to your home machine. With minimal … Read more